Erekrut Appoints Value 360 Communications for PR and Branding Solutions

June 13, 2023
MEDIA/MARKETING
1:43 pm

Erekrut Appoints Value 360 Communications to handle its public relations and brand initiatives, leveraging their domain expertise and strategic approach to enhance corporate and technology reputation, media relations, and overall brand visibility.

Value 360 Communications, a renowned communications firm, has been chosen to manage Erekrut’s public relations and brand-related initiatives. Under this mandate, the agency will handle the brand’s corporate and technology reputation, daily visibility enhancement, strategic communication counsel, and media relations.

Value 360 Communications was chosen to handle the PR mandate following a careful and thorough screening procedure. The agency’s deep domain knowledge and strategic approach to driving brand messaging among the target audience were key factors in the selection.

Expressing his excitement about the partnership, Erekrut’s co-founder, Dr. Ravinder Goyal, said, “We are thrilled to work with Value 360 Communications to improve our PR and brand recognition, their domain expertise and strategic approach will contribute to promoting our brand narrative more effectively. We have been impressed by their creativity, planning, and attention to detail. We anticipate a fruitful partnership ahead.”

“We are thrilled to be associated with Erekrut, said Vasundhara Singh, Senior Vice President of Value 360 Communications. Drawing on our extensive experience serving numerous HR Tech clients, we are confident in our ability to further enhance their brand equity and assist in their scaling efforts. We eagerly anticipate joining Erekrut on their inspiring journey to provide best-in-class HR Tech solutions to businesses and institutions across India.”

Erekrut has achieved remarkable growth since its inception, evolving into a thriving pre-hiring assessment platform that has garnered attention from investors. With over 1 million job seekers, 1000+ active recruiters, and partnerships with 400+ campuses throughout India, the platform has secured impressive pre-seed funding of $433.33K from Angel Investors based in Delhi.

Additionally, the company has been shortlisted for a highly coveted Accelerator program in the US. With a co-founder boasting more than 30 years of industry experience in Sales, Brand Development, and Corporate Relations, Erekrut is well-positioned for success. By streamlining the interview process, maximizing candidate selection efficiency, and fostering continuous candidate engagement through effective communication channels, Erekrut connects recruiters, job seekers, and campuses, eliminating time and money wastage in filtering out the right candidates using job role-based assessments, complete application tracking systems, and candidate profiling based on their activities on the platform.

Value 360 Communications’ recent expansion into Singapore and the successful rollout of its Employee Stock Ownership Plan (ESOP) demonstrate its growing popularity and global acceptance. Winning the Erekrut mandate marks yet another important turning point in their path and confirms their capacity to provide customers and stakeholders with best-in-class PR solutions.

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